CORSAIR
3D ANIMATION, 3D VISUALISATION, RETOUCHING
3D ANIMATION, PRODUCT VISUALISATION AND RETOUCHING FOR CORSAIR’S MOST ADVANCED HEADPHONES TO DATE.
CORSAIR IS A LEADING PRODUCER OF HIGH-END PC HARDWARE AND GAMING GEAR.
CORSAIR LOOKED TO CREATE A LAUNCH CAMPAIGN OF THEIR LATEST PREMIUM HEADPHONE RANGE AIMED AT PRO GAMERS, STREAMERS, MUSICIANS AND VLOGGERS.
MEET VIRTUOSO - A LAUNCH CAMPAIGN FOCUSSING ON THE TECHNOLOGY, PREMIUM MATERIALS, HIGH BUILD QUALITY AND APPLICATION OF THE HEADPHONES. WE WORKED ALONGSIDE MUSIC AGENCY TO DEVELOP 3D ELEMENTS AND RETOUCHING THROUGHOUT THE CAMPAIGN.
3D ANIMATION WAS USED TO SLOWLY REVEAL THE FORM OF THE PRODUCT. A SERIES OF PRODUCT BREAKDOWNS WERE ANIMATED TO EXHIBIT THE TECHNOLOGY THAT THE HEADPHONES ARE BUILT ON.
CGI WAS USED IN THE LAUNCH FILM, ALONGSIDE LIVE FOOTAGE OF THE HEADPHONES BEING USED IN THEIR NATURAL ENVIRONMENT. 3D PRODUCT VISUALISATION AND LIFESTYLE PHOTOGRAPHY WERE FEATURED ON VIRTUOSO’S LAUNCH PAGE.
3D ANIMATIONS WERE USED TO CREATE PARALLAX ANIMATIONS, REVEALING FEATURES AS VISITORS SCROLLED THROUGH THE SITE.
